Description
Lead BMO's marketing efforts as the Marketing Manager for Branch Growth. Employ analytics to enhance Chequing and Savings account performance in a hybrid working environment.
As a pivotal member of the Everyday Banking Marketing team, this role aims to drive growth in BMO's branch network by implementing strategic marketing initiatives. You will oversee analytics that inform marketing decisions and manage relationships with partners to ensure effective product distribution. Successful candidates must balance tactical planning with risk management to maximize opportunities while protecting the bank.
Key Responsibilities:
• Drive marketing initiatives for Chequing and Savings products
• Develop performance analytics to guide marketing strategies
• Liaise with Regional Program Managers for service support
• Ensure compliance with all regulatory marketing frameworks
• Optimize customer experiences through effective channel management<...
As a pivotal member of the Everyday Banking Marketing team, this role aims to drive growth in BMO's branch network by implementing strategic marketing initiatives. You will oversee analytics that inform marketing decisions and manage relationships with partners to ensure effective product distribution. Successful candidates must balance tactical planning with risk management to maximize opportunities while protecting the bank.
Key Responsibilities:
• Drive marketing initiatives for Chequing and Savings products
• Develop performance analytics to guide marketing strategies
• Liaise with Regional Program Managers for service support
• Ensure compliance with all regulatory marketing frameworks
• Optimize customer experiences through effective channel management<...
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