Brand Manager

At Hasbro, our mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play.
We're looking for adventurous and curious people who want to explore, experiment, and innovate to come up with the best ideas.
Our culture has inspired our diverse team of highly skilled, highly creative, and highly committed individuals for 100 years and we believe the best is yet to come.
The brand manager is responsible to implement marketing activities that increase brand value, awareness, market share and profitability by analyzing data, conducting research and developing omnichannel go-to-market approaches with portfolio, channel, pricing and promotion strategies aligned with Regional Marketing team.
The brand manager is responsible for ensuring that the product lines that fall under their domain resonate with consumer/shoppers to reach company's objectives in terms of sell out and operating profit.
**Responsibilities**:
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