Chapter Lead, Salesforce

Time Type

Regular

Job Description

Salesforce Chapter Lead

We are seeking a highly skilled and strategic Salesforce Chapter Lead to spearhead our digital marketing automation efforts. In this role, you will act as the technical subject matter expert and people leader, driving the design, implementation, and optimization of complex multi‑channel customer journeys. You will lead a team of specialists to deliver high‑impact personalization strategies that bridge the gap between marketing objectives and technical execution.

Key Responsibilities

• Team Leadership & Mentorship: Lead and develop a team of SFMC specialists. Foster a culture of continuous learning, ensuring the team stays current with Salesforce releases and industry best practices.
• Stakeholder Management: Act as a liaison between Marketing, IT, and Analytics teams. Translate business requirements into technical specifications, assess efforts and delivery ...