Description
Role Summary and Impact
- Manage activations across various Retail Media networks, including Amazon, CitrusAd, Criteo, Walmart, etc.
- Execute campaign setup (bidding, budgeting) to ensure the client’s overall objectives are met.
- Ensure ongoing compliance with the guidelines and best practices established by WPPMedia.
- Prepare weekly, monthly, and quarterly campaign performance reports.
- Troubleshoot technical issues with media campaign publishing.
- Understand key performance drivers across various e-commerce platforms and marketplaces.
- Assist with reconciliation and billing in our internal management tools.
- Identify insights and optimization opportunities using historical data and competitive research.
- Bachelor's degree in marketing, advertising, or a related field.
- 1–2 years of experience in managing biddable media, with a strong preference for...
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