Content Optimization Analyst at OLIVER

Drive creativity and insights as a content optimization analyst at OLIVER in Toronto. Leverage AI technology to enhance marketing performance and deliver impactful content strategies.

As part of The Brandtech Group, OLIVER is pioneering the future of generative AI and targeting one of the world's leading FMCG brands. In this role, you will set and evaluate KPIs, craft optimization plans, and analyze performance data. Engage in innovative data analytics to propel creative outputs and ensure peak content performance.

Key Responsibilities:
• Set and modify KPIs for Gen AI content effectiveness
• Develop plans to drive continuous content improvement
• Analyze performance data and inform creative recommendations
• Design dashboards for real-time performance tracking
• Explore emerging analytics capabilities of Gen AI platforms

Requirements:
• Experience with major LLMs for analytics
• Strong background in data-...