Digital Campaign Manager

Role Overview

The Digital Campaign Manager reports to the Senior Digital Campaign Manager and supports the planning, execution, and optimization of multi-channel B2B digital campaigns—including email, SEO, AIO, social, web, and SMS. This role translates campaign strategy into execution, optimizes performance across the sales funnel, and ensures strong alignment with Sales using marketing automation (HubSpot) and CRM (Salesforce) to nurture prospects and drive pipeline growth.

Responsibilities

• Contribute channel-level expertise to campaign planning, including campaign flow, sequencing, asset mix, execution plans, and timelines
• Execute and manage campaigns across email and digital channels, including audience segmentation, templates, automation workflows, landing pages, personalization, and A/B testing
• Coordinate with Sales and Field Marketing to support effective lead handoff, follow‑up, and pipeline gro...