Digital Marketing Specialist

Digital Marketing SpecialistWe are looking for aDigital Marketing Specialistto lead and coordinate the digital marketing ecosystem forZeekr and Lynk & Co in Mexico , ensuring brand consistency, performance-driven lead generation, social media growth, and high-quality creative execution across all digital touchpoints.This role works closely with internal teams and multiple external agencies, including creative, media, PR, and dealer marketing partners.Position ObjectiveLead the end‐to‐end digital marketing strategy for Zeekr and Lynk & Co Mexico, covering websites, paid media, social media, content, performance optimization, and digital customer journey management, while safeguarding a strong premium brand positioning.Key ResponsibilitiesManage and optimize brand websites, including content updates, landing pages, blog entries, SEO improvements, and tracking implementation. Lead Paid Media strategy and execution across Meta, Google Ads, TikTok, Programmatic and other digital platform...