Description
JOB DESC / ROLE & RESPONSIBILITY
The Digital Project & Account Manager for B2B is responsible for managing digital initiatives, coordinating with internal teams and external stakeholders, and ensuring the successful execution of B2B marketing and account-related projects. This role combines project management, client servicing, and strategic coordination to support lead generation, campaign delivery, and overall business objectives.
- Manage end-to-end digital projects and B2B marketing campaign from briefing, planning, execution, monitoring, to reporting.
- Coordinate with internal teams such as Account Executive, Telesales, Creative, Web, Data, and external partners to ensure project alignment.
- Strong understanding of digital marketing channels, campaign management, and client servicing.
- Oversee content marketing initiatives, including article planning, content optimization, editorial workflow, and distribution su...
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