Direct-to-Consumer Manager Driving Growth and Marketing Strategies

Lead the expansion of a Direct-to-Consumer business as a strategic Manager. Focus on optimizing customer experience, increasing revenue, and executing targeted marketing activations across various digital channels.

In this critical role, you will manage DTC performance metrics such as revenue and customer retention while collaborating with cross-functional teams in marketing, supply chain, and finance. You'll implement a growth strategy in alignment with business objectives while spearheading site merchandising and product launches. Your expertise in eCommerce, merchandising, and CRM-driven strategies will fuel success in the Canadian market.

Key Responsibilities:
• Implement Canadian DTC growth strategy aligned with business goals
• Oversee revenue, conversion rate, and average order value
• Collaborate with teams for inventory optimization
• Manage onsite merchandising and pricing strategies
• Execute marketing programs to enhan...