Director of Digital Marketing Strategy

Shape the future of digital marketing at Manulife as the Director of Digital Marketing Strategy. Drive strategic initiatives and collaborate across teams to optimize marketing practices.

In this pivotal role, you will support high-priority transformation programs and work closely with the Global Head of Digital Marketing. Your insights will guide the documentation and prioritization of strategic options over a 1-3 year timeline, ensuring informed executive decision-making and effective resource allocation.

Key Responsibilities:
• Partner with the Global Head to inform strategy development
• Create structured recommendations for key initiatives
• Assist in developing data and measurement strategies
• Synthesize diverse stakeholder inputs into actionable insights
• Document and present compelling narratives for executives

Requirements:
• Bachelor’s degree with 10+ years in marketing
• Proficient in PowerPoin...