Full-time

Global Director of Channel Marketing

Posted by Ciena • June 07, 2026

📍 ottawa, on, Canada
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Description

Shape and execute a field marketing strategy that underpins global sales initiatives while driving demand and customer expansion. Collaborate with sales leadership to implement high-impact ABM programs.
In this role, you will leverage over a decade of B2B marketing experience to lead marketing strategies that effectively translate corporate messaging into regional campaigns. You'll manage a talented team while fostering relationships with sales to identify opportunities, create marketing materials, and track campaign performance metrics.
Key Responsibilities:
• Strategize and execute global field marketing initiatives
• Identify opportunities for account-based marketing
• Plan and deliver engaging marketing campaigns and events
• Lead creation of marketing collateral and case studies
• Analyze performance metrics to optimize marketing efforts
Requirements:
• 10+ years in B2B field marketing, demand generation
• 3+ years in a leadership role with team manag...

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