Group Account Director, Media Planning

Group Account Director of Media Planning

Responsibilities

• Strategic Growth & Vision: Drive 12‑month business growth plans that move clients from media buyers to business partners, defining whitespace opportunities and navigating challenges of a fragmented Canadian media landscape.
• Planning Excellence: Oversee the end‑to‑end media planning process, ensuring 360‑degree strategies are integrated, data‑driven, and aligned with the customer journey.
• Thought Leadership: Curate custom learning agendas for clients, bringing the New & Next in media and emerging tech to the forefront.
• Network & Resource Integration: Leverage agency network offerings (Creative, Data, PR, etc.) to deploy the right experts at the right time.
• Relationship Management: Build high‑trust partnerships at the CMO/Director level, achieving top‑tier client satisfaction scores and long‑term retention.
• Commercial Stewardship: Maintain responsible ...