Integrated Marketing Manager- Golf

Lightspeed’s Golf Marketing team is seeking an Integrated Marketing Manager to lead strategic marketing programs across all channels, including media buys, events, lead generation, and brand initiatives.

Responsibilities

• Find opportunities to build into the Golf Marketing strategy and roadmap that will help the team achieve Golf business unit objectives.
• Develop marketing briefs and conduct creative team briefings for all integrated marketing initiatives.
• Own metrics monitoring, reporting and post‑mortem reviews of programs in collaboration with key stakeholders.
• Keep regional stakeholders informed about quarterly and yearly marketing plans and represent the region/industry’s progress against metrics and roadmap in stakeholder reviews (e.g., QBRs, monthly GTM reviews), sharing learnings from your campaigns with the wider team.
• Lead the execution of media buys with key golf industry partners from briefing to creation ...