Lead Digital Marketing Specialist EdTech (Markham)

Elevate brand engagement in the education sector as a Lead Digital Marketing Specialist, leveraging your expertise in digital platforms and strategies. This role based in Markham combines creativity and analytics to drive results.

Our client, an innovative EdTech solution provider, partners with nearly 100 K-12 institutions across 15+ countries. As a senior digital marketer, you will lead content and campaign execution while ensuring brand consistency. Your role involves managing B2B social media channels and developing robust email campaigns through HubSpot.

Key Responsibilities

• Create multi-format marketing assets for various platforms
• Manage B2B social media channels from end to end
• Build and execute targeted email campaigns in HubSpot
• Maintain website content and implement SEO updates
• Act as the primary contact for agency partnerships

Requirements

• Minimum 5 years of digital marketing e...