Lead Product Marketing for B2B SaaS

Transform B2B collaboration as a Senior Product Marketing Manager at Advantage Group International, with the flexibility to work remotely from Toronto. Focus on strategic marketing initiatives for a robust SaaS portfolio.

This pivotal role involves creating and leading the internal product marketing discipline, aligning messaging for Advantage's integrated platform. Collaborate with product and research teams to influence market strategies and engage in hands-on execution of go-to-market launches. Your role will ensure that customer narratives drive product development and market success.

Key Responsibilities: • Establish product marketing best practices and standards • Develop compelling product positioning and messaging • Lead marketing strategy for new product releases • Create effective enablement content for sales • Analyze market trends to inform product strategies

Requirements: • 6+ years of B2B SaaS product marketing experience • Proven success in dev...