Full-time

Loyalty Program and CRM Strategist

Posted by Sporting Life Group • May 22, 2026

📍 vaughan, on, Canada
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Description

Lead strategic initiatives as a Loyalty Program and CRM Strategist. Focus on enhancing customer retention strategies while managing comprehensive CRM campaigns to deliver personalized experiences in a thriving hybrid work culture.

This pivotal role involves transforming loyalty frameworks and spearheading CRM campaign execution. You'll utilize customer insights to improve communication and testing methodologies, ensuring effective engagement across various channels. Collaborate with analytics teams to integrate findings into actionable strategies.

Key Responsibilities:
• Spearhead loyalty program transformation initiatives
• Develop and implement CRM campaign strategies
• Analyze customer data for improved segmentation
• Build performance metrics for effective reporting
• Ensure CRM data governance and compliance

Requirements:
• 5-8+ years in CRM or loyalty management
• Bachelor's degree in a related field...

Ready to Seal the Deal?

Submit your application today and take the next step in your career with Sporting Life Group.

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