Marketing Analytics Senior Data Scientist

Become a Senior Data Scientist at Wealthsimple, specializing in marketing analytics and algorithm optimization. Enjoy a fully remote role that maximizes your impact on strategic marketing decisions.
Wealthsimple is looking for a Senior Data Scientist to lead the Marketing Data team, focusing on building algorithms and measurement systems that enhance user acquisition. As a key member of a high-performing team, you will work closely with marketing and data professionals to ensure data-driven strategies are effectively implemented across multiple channels.
Key Responsibilities:
• Create algorithms for enhanced marketing performance
• Develop measurement strategies for marketing campaigns
• Analyze data trends through causal inference and A/B tests
• Collaborate with engineering teams for analytics infrastructure
• Provide ongoing analytics support and reporting for marketing
Requirements:
• Experience in marketing data and paid advertising
• Proficient in SQ...