Marketing Automation Specialist

Overview

Gallagher is seeking an experienced Marketing Automation Specialist to focus on the creation and execution of marketing campaigns within Salesforce Marketing Cloud. The ideal candidate will be responsible for building and maintaining digital templates and ensuring that all campaign elements align with Gallagher's brand standards. How you'll make an impact Build and support the execution of marketing campaigns, including campaign flow builds, email creation, outbound landing page creation and form creations. Ensure responsive email, landing page, and form designs meet Gallagher brand standards and are cross-browser and cross-device compatible. Build and execute test strategies, including A/B multi-variant testing, to optimize campaign performance. Report on critical email and marketing automation campaign metrics. Serve as a Subject Matter Expert on marketing automation best practices, including campaign execution, email and landing page creation, and email...