Marketing Automation Specialist, Higher Education

We'relooking for acreativemarketerwith strong Salesforce Marketing Cloud experience to join our growing team.

Boreal partners with Canadian post-secondary institutions to grow high-quality online and hybrid programs. We sit at the intersection of technology, marketing, and student success, and the work of connecting the right learner to the right program at the right moment is central to everything we do.

As ourMarketing Automation Specialist,you'llown the infrastructure that makes that connection happen at scale, complementing the 1:1 work our Enrolment Advisors do to build relationships one conversation at a time. Your job is to make sure prospective learners have the information, the touchpoints, and the confidence they need to take the next step, whether that means applying or simply reaching out to learn more.You'llwork in Salesforce and Salesforce Marketing Cloud as your primary tools.

Whatyou'lldo Design and build multi-stage email journeys thatare inf...