Paid Media Specialist

Full-time Remote Remote $65,000 – $90,000

Paid Media Specialist

Google Ads Meta Ads PPC Paid Media ROAS Analytics Remote

About This Role

Our paid media team manages significant ad budgets for clients across e-commerce, B2B SaaS, and professional services. You will own campaign builds, bidding strategies, creative testing, and ROI reporting — with a focus on efficiency and measurable revenue impact.

Key Responsibilities

• Build and manage campaigns in Google Ads, Meta Ads, and LinkedIn Ads
• Develop audience targeting strategies and custom segments
• Conduct keyword research and competitive analysis
• Write and test ad copy and creative briefs
• Monitor daily spend, ROAS, and CPA — optimise proactively
• Implement and audit conversion tracking (GA4, Pixel, GTM)
• Produce detailed performance reports and strategic recommendations
• Manage client budgets ranging from $10k to $200k per mo...