Principal, Marketing - Business Development (Technical Marketing)

Principal, Marketing - Business Development (Technical Marketing)

Job Description

We are looking for a highly skilled and motivated Automotive MCU Marketing Staff Engineer to join our team and drive our market presence in the automotive industry in Japan.

• Develop and implement marketing strategies for automotive MCU products in Japan aligning with business objectives
• Define product positioning and compelling messaging for target segments and customers
• Lead efforts to secure design wins in collaboration with sales and FAEs. Build strong relationships with key customers and partners
• Collaborate with engineering, sales, and product teams for effective marketing and successful product promotions
• Provide sales teams with the necessary marketing tools and support to enhance their efforts and meet sales targets
• Conduct market analysis, competitor research, and customer insights to identify growth opportunities and market trends
• Repres...