Description
About The Role – Product Commercialization Lead (Vancouver / Mount Pleasant BC)
We are excited to announce a new opportunity for a Product Commercialization Lead – Project Agora within our Digital Solutions team focused on driving market adoption and commercial success of a new B2B SaaS platform. Working closely with Product Management and Marketing, this role shapes how the platform is positioned and tailored to meet the needs of diverse customer segments, including government, insurers, engineering consultancies, and geotechnical professionals. Using a data-driven and evidence-led approach, the role provides actionable insights that inform product roadmap decisions and go-to-market strategy.
What you will be doing
- Lead customer discovery and value proposition testing through interviews, workshops, and field engagements with priority customer groups.
- Define user personas, jobs-to-be-done, workflows, and success measures to ensure the p...
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