Description
Responsibilities:
1. Market Analysis
• Conduct PESTEL analysis of the local market, covering political, economic, social, and technological factors.
• Collect and evaluate data on the automotive industry, including market size, competitive landscape, consumer demand, and emerging trends.
• Prepare regular market research reports to support company strategy and decision-making.
2. Product Planning
• Develop a 3-year product planning roadmap for local, aligned with CHANGAN’s global product strategy, based on market demand, competition, and user insights.
3. Product Certification & Compliance
• Research and monitor automotive-related laws, regulations, and policies in local; develop response strategies to ensure compliance.
• Manage and follow up on product certification processes, including MCMC certification and VTA type approval, to ensure timely approvals and implementation.
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