Description
The Regional Digital Activation Specialist is responsible for the implementation, monitoring, optimization, and reporting of digital media campaigns across multiple platforms. This role supports campaign execution excellence, ensuring proper setup, pacing, budget management, and alignment with strategic objectives across awareness and consideration initiatives.
The ideal candidate combines strong operational capabilities, analytical thinking, and attention to detail within fast-paced digital media environments.
Key Responsibilities
- Execute and optimize digital campaigns across:
- Meta Ads
- TikTok Ads
- Google Ads
- Video campaigns
- DV360
- Support campaign trafficking, implementation, QA, pacing, and budget control.
- Monitor campaign delivery and performance to ensure alignment with KPIs and media plans.
- Develop recurring reports and performance analysis for upper and mid-funnel c...
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