Description
Join KFC Canada as a Retail Marketing Lead, orchestrating a cohesive omni-channel guest experience. Focus on merchandising strategies while ensuring excellent execution across various platforms.
In this full-time role, you will manage the design and delivery of comprehensive guest journeys, aligning your efforts with marketing priorities and brand calendars. Collaboration with internal teams and external vendors is essential to execute point-of-purchase programs effectively. A minimum of three years of experience in marketing or advertising is essential, along with robust analytical abilities.
Key Responsibilities:
• Create and lead omni-channel merchandising strategies
• Oversee planning and execution of point-of-purchase programs
• Act as go-to-market owner for calendar execution
• Collaborate for insightful post-promotion analyses
• Support market research and concept testing initiatives
Requirements:
• Bache...
In this full-time role, you will manage the design and delivery of comprehensive guest journeys, aligning your efforts with marketing priorities and brand calendars. Collaboration with internal teams and external vendors is essential to execute point-of-purchase programs effectively. A minimum of three years of experience in marketing or advertising is essential, along with robust analytical abilities.
Key Responsibilities:
• Create and lead omni-channel merchandising strategies
• Oversee planning and execution of point-of-purchase programs
• Act as go-to-market owner for calendar execution
• Collaborate for insightful post-promotion analyses
• Support market research and concept testing initiatives
Requirements:
• Bache...
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