Retention Marketing Manager Driving Consumer Engagement & Loyalty

Lead customer retention efforts as a Retention Marketing Manager in Canada. Design high-impact marketing campaigns to optimize engagement and drive repeat purchases through innovative communication.

This position focuses on developing a robust retention strategy that intertwines creativity with analytical insights to enhance customer experience. You will craft and manage end-to-end lifecycle programs, utilizing testing and segmentation to tailor messaging across various platforms, ensuring effective activation for Canadian consumers.

Key Responsibilities:
• Direct Canadian retention strategy using multiple channels
• Optimize promotional content through marketing calendar management
• Create engaging welcome series for new customers
• Implement A/B testing to refine marketing efforts
• Develop strategic segmentation based on customer data

Requirements:
• 5+ years in retention or lifecycle marketing roles
•...