Senior Brand Manager, Gastroenterology

Job Description

The team is looking for a talented and experienced individual to lead the marketing and commercial activities of our gastroenterology portfolio. Through innovative tactics and a team-oriented approach, the Senior Brand Manager will play a pivotal role in marketing new treatment options. This position is based in Montreal (Saint-Laurent) and reports to the Marketing Manager - Gastroenterology.

Key Responsibilities:

• Develop and successfully implement the commercial marketing plan.
• Lead the implementation of tactics aligned to strategies identified in the brand plan.
• Manage and track the Advertising and Promotion (A&P) budget.
• Communicate strategic goals, positioning, messaging and tactical plans to internal customers, field sales force and external agencies.
• Analyze market issues and opportunities and communicate findings to brand team and to senior management.
• Plan and develop...