Senior CRM Manager - Lifecycle & Retention

Role Overview

Join our expanding Product Growth team! We are recruiting a Senior CRM Manager with experience in MVNO, super‑app, mobile gaming, or high‑frequency subscription backgrounds to build and scale growth systems that drive retention, upsell, and customer lifetime value for millions across Africa.

The Impact

You will design the retention and upsell infrastructure that drives measurable customer lifetime value and revenue growth while creating financial inclusion for Africa’s traditionally excluded customers.

Opportunity

• Build CRM from the ground up : Design and scale lifecycle programmes across five African markets – Kenya, Nigeria, Uganda, Ghana and South Africa – using proprietary data from millions of customers and a unique distribution network.
• Own retention and upsell outcomes : Success is measured by LTV growth, retention rates and upsell revenue.
• Go hands‑on daily : Build a...