Full-time

Senior Marketing Specialist – Go-To-Market

Posted by Innocap Investment Management Inc. • June 09, 2026

📍 montreal (administrative region), qc, Canada
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Description

Elevate Innocap's marketing efforts as a Senior Marketing Specialist in Go-To-Market (GTM). Lead initiatives to educate institutional allocators about our Dedicated Managed Account platform.
Innocap seeks a talented professional to enhance our GTM marketing approach. You'll design educational experiences that articulate the benefits of Dedicated Managed Accounts (DMAs) to institutional investors. Your insights will directly influence Innocap's positioning and visibility within the market, collaborating closely with Business Development to ensure impactful marketing execution.
Key Responsibilities:
• Execute GTM marketing aligned with business goals
• Develop a structured educational engine for allocators
• Produce engaging content, including white papers and case studies
• Lead event strategies for industry conferences and forums
• Support Business Development with marketing assets
Requirements:
• Minimum 7 years in B2B marketing within finance
• Experienc...

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