Senior Web Strategist

Senior Web Strategist (IC3)

Lead the strategy and execution of Clio’s global web presence across multiple regions, driving a consistent brand story while enabling local relevance that converts. You work at the intersection of performance marketing, CRO, and user experience to make clio.com one of the most effective demand generation engines in legal tech.

What you’ll work on

• Lead the strategy and execution of GTM campaigns across multi‑region marketing web properties (US, Canada, UK, Australia) to serve as high‑performing demand generation engines.
• Own regional web strategy—balancing a unified global narrative with locally relevant messaging, offers, and audience segmentation.
• Drive end‑to‑end planning and execution for high‑impact initiatives including microsites, website sections, and campaign landing pages, collaborating cross‑functionally with Design, Dev, Growth, Content, CRO, and PMM teams.
• Serve as a strategic...