Description
We're looking for an SEO & GEO Specialist who lives at the intersection of content strategy and technical execution.
You'll research what homeowners are searching for when looking for HVAC or plumbing services, plan content that answers their questions, and coordinate with our content writer while being ready to write content yourself when needed.
This isn't about managing from spreadsheets—it's about understanding the home services industry, mapping content opportunities, and ensuring every piece we publish serves search engines.
**What You'll Do**:
- ** Research & Strategy**: Conduct deep keyword research and competitive analysis in the residential HVAC and plumbing industries.
- Map search intent and build comprehensive topic clusters around web scraping, data extraction, and AI workflows.
- Analyze SERP features, ranking factors, and algorithm updates to inform content strategy.
- ** Content Planning & Coordination**:Brief content writer on topics, en...
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