Description
The Sr Manager Consumer Products SLA is responsible for leading the development and execution of Mattel's
licensing strategy across Spanish Latin America markets (Mexport and Andean regions), driving growth across all Mattel brands and product categories. This role ensures strategic alignment with global guidelines, maximizes category expansion, and strengthens relationships with key partners and licensees to grow the Consumer Products business in the SLA region.
What You’ll Do
• Lead the creation and execution of the regional Consumer Products strategy across SLA markets, covering all
categories (toys, apparel, HBA, FMCG, accessories, back-to-school, promotions, etc.).
• Own the strategic planning and forecasting process, including quarterly and annual royalty revenue targets
and performance tracking.
• Identify and activate new regional market opportunities (white spaces) to expa...
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