Targeted Marketing Manager at Leading Bank

Join a prestigious financial institution in Toronto as a Targeted Marketing Manager, promoting innovative marketing strategies. Enjoy a hybrid work environment while enhancing client engagement and product visibility.
In this 12-month role, you will spearhead targeted marketing initiatives, ensuring effective deployment across multiple channels. You will leverage consumer insights to create campaigns that resonate with key audiences and meet sales targets for everyday banking products. Your leadership will cultivate a customer-centric culture, championing brand compliance and a unified marketing approach.
Key Responsibilities:
• Drive customer-focused marketing across diverse media channels
• Utilize data analysis for campaign strategy direction
• Implement marketing programs through agile project management
• Collaborate with teams to ensure brand consistency
• Monitor consumer trends and demand opportunities
Requirements:
• 3+ years in executing direct mark...