Vice President of Marketing - Everyday Banking

Elevate the Everyday Banking experience as Vice President of Marketing in Toronto, Ontario. Lead integrated strategies and client relationships to drive sustainable business growth.
This senior leadership role offers a chance to shape the marketing vision for the Canadian Retail Bank’s Everyday Banking portfolio. You will influence Canadian Banking executives and guide a team towards operational excellence. Focus areas include investment governance, marketing strategy, and performance management.
Key Responsibilities:
• Own the multi-year marketing strategy for Everyday Banking
• Act as a strategic advisor to marketing executives
• Translate business strategies into marketing priorities
• Oversee marketing investment governance and allocation
• Ensure full funnel execution across all marketing initiatives
Requirements:
• 15+ years in marketing within financial services
• Proven track record in enterprise marketing leadership
• Expertise in digital and c...